WHAT IT IS PURE COLOR Burst of pure color. Pure pigments transform in an instant lip fusion. Full coverage in a weightless creamy texture for couture satin look and bare lip feel. Effortless glide for a high precision foolproof application in one swipe. PURE CARE High-care formula with 80% smoothing lip care base concentrated in ceramides, tuberose & prickly pear extracts from ourika community garden. Up to 16h protection & comfort feel*. Softer and smoother lips with each application. PURE COUTURE Expertly curated 40 shades of couture in 4 color families designed for every skin tone & attitude. Packaging designed with sustainability at heart with refills available in YSL’s 4 muse shades: rouge muse, nu muse, orange muse, pink muse. *Consumer test on 300 women KEYWORDS SATIN LIPSTICK, PURE COLOR, PURE CARE, CERAMIDES, COMFORT, PROTECTION, LIP COLOR, LIP CARE RESULTS/FINISH/EFFECT PURE COLOR SATIN FINISH TYPE Satin Lipstick